While it’s important to work with your community to develop signage that they like, it’s also important to make sure that your signage is effective and a good fit for your business. What types of sign rules and regulations might you encounter in your business?
Sign Regulations Throughout History
Beginning in the 1960s, small local governments started to regulate commercial signage. Regulations expanded over the course of the next few decades, with the strictest rules in suburban areas and the most relaxed ones in urban areas. Today, many municipalities have rules dictating the size, type, number and location of signage. Even today, many towns do not allow for businesses to install digital signage or electronic message boards.
What Does the Law Have to Say?
Several businesses have sued cities and states over their right to post signage. The Supreme Court has ruled multiple times in favor of commercial enterprises. Local governments need to demonstrate that their signage rules are reasonable and well thought-out. At the end of the day, as long as your sign is not preventing the flow of pedestrian or automobile traffic, you may be able to defend it in court. Many cities have regulations that require signs to not contribute to visual clutter, to not detract from the scenic nature of their surroundings and to preserve the aesthetics of the surroundings.
East West Sign Group can handle all of the necessary jurisdiction research for your signage, including obtaining permits and filing for variances if needed. Thanks to our years of experience and good working relationships with numerous municipalities, all of our customers can benefit!
How to Work with Your Community
When planning your signage, you should always:
- Research what laws and regulations exist regarding signage where your business will be opening
- Survey the area around your business to see what other businesses are doing with their signage
- If possible, talk with local planning officials or community leaders to see if your signage ideas will be a good fit
Signage to Meet Any Community Regulations from East West Sign Group
East West Sign Group is dedicated to providing businesses both big and small with attractive, high-quality and affordable signage. We walk with all of our commercial clients every step of the way, from designing the perfect sign to the final installation. Let us take your big picture ideas and turn them into exterior and interior signs that help you stand out from the rest!