News & Trends

3 Ways Signage Can Help Small Businesses Grow

3 Ways Signage Can Help Small Businesses Grow

If you own a small business, growth is everything to you. The two largest goals you have are attracting more customers and increasing sales. However, it’s important to remember that this doesn’t happen overnight. With success, there is no ultimate point of arrival....

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Are Blinking Signs Out of Fashion?

Are Blinking Signs Out of Fashion?

Everyone loves to be entertained, but even more so when it comes to signs. Flashing, blinking marquees, vivid colors, and bright lights certainly attract attention. However, they can be irritating and over-stimulating at times. Outside of Las Vegas, are blinking signs...

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Choosing Signage that Appeals to Kids

Choosing Signage that Appeals to Kids

Selecting the right signage that appeals to kids can be quite a challenge. Ultimately, parents will decide whether or not their child engages with your business. It’s highly important, therefore, to consider ethical principles. As adults, we know when we’re being...

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How to Pick Signage for Dim Interior Spaces

How to Pick Signage for Dim Interior Spaces

In plenty of past projects, we’ve illuminated exterior signs for visibility at any time of day. However, indoor spaces present a separate challenge. Let’s say you recently purchased a business property with very little natural light. Dim interior areas can be a...

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Minimal vs. Decorative Signage: What’s Right for You?

Minimal vs. Decorative Signage: What’s Right for You?

A brief visit to our Featured Projects page will reveal a host of unique signage projects we’ve completed for our various clients. No two projects are exactly alike, making the page a great source of inspiration for those considering making an upgrade to your own...

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The Must-Have Event Signage of 2022

The Must-Have Event Signage of 2022

Are you hosting an event in 2022? There are a lot of signage options for events these days, and you may be feeling overwhelmed by all of your choices. In this blog, we’ll outline the must have signage for every event. Whether you’re planning a conference, tradeshow,...

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4 Examples of Successful Restaurant Signage

4 Examples of Successful Restaurant Signage

Restaurant owners have a lot to consider when it comes to choosing signage for their business. Cafés, eateries and major chains all have a unique set of challenges to contend with. It’s true that every business wants to attract customers, but restaurant signage needs...

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Auditing Your Signage in 2021

Auditing Your Signage in 2021

As the year comes to an end, it's the ideal time to reflect on ways to improve your business. While it’s easy to overlook signage in lieu of other maintenance tasks, this isn’t something you should neglect. After all, signs are responsible for guiding your customers...

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The 4 Types of Directional Signage

The 4 Types of Directional Signage

Signs provide directions, and that makes them essential. Picture yourself in an unfamiliar place. Perhaps you just hopped off a plane in a new country and you don’t speak the native language. More than likely, you’ll still be able to make sense of the wayfinding...

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Mandatory Safety Signage for Every Business

Mandatory Safety Signage for Every Business

Safety signage is a must have for every business. This kind of signage delivers extremely  important information to your visitors and employees about safety hazards, which can be life threatening in certain situations. The Occupational Safety and Health Administration...

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The Psychology of Workplace Signage

The Psychology of Workplace Signage

Signs have a clear and singular purpose: they are used to deliver a message. In places of business, signs are often used to guide and direct visitors or provide them with essential safety information. Therefore, it is extremely important that signs grab viewers’...

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